Create Lifelong Customers with Autosoft DMS+CRM 

Why Customer Retention Is the Key to Dealership Success

In today’s competitive auto market, keeping customers coming back is essential for your dealership’s success. It costs dealerships much more to win new customers than to retain current ones. Smart dealers know that happy customers not only return for service and future purchases but also refer friends and family.  

When dealerships create lifelong customers through great service and communication, they build a reliable foundation for steady growth. Tools like Autosoft’s integrated DMS+CRM help dealers: 

• Track customer needs
• Schedule timely follow-ups
• Deliver consistently excellent service experiences

And that keeps customers loyal.

The Challenge of Retaining Customers Post-Sale 

Today’s low-volume car dealerships field major frustrations from staff and customers, who may decide to shop elsewhere. For example:

Fragmented Systems

Staff waste hours jumping between different computer programs to find customer information, vehicle history, and service records. A customer calls about their upcoming service, but the service desk can’t see their sales history. 

Missed Service Opportunities 

When dealerships fail to remind customers about oil changes or scheduled maintenance, customers often turn to fast-service oil change shops instead. These lost opportunities add up to thousands in missed revenue. 

Inconsistent Communication 

Customers dislike getting different answers from different departments. The sales team promises one thing, but the service crew says another. Nobody follows up after repairs, so customers feel forgotten. 

How Autosoft’s Dealer Management Software and CRM Bridge the Gap 

Autosoft’s dealer management software streamlines operations for franchise dealerships by centralizing all customer and vehicle data in one place. The integrated system can track leads and manage inventory. It helps dealerships create lifelong customers through engagement and customer satisfaction. 

Customer Data Management 

Autosoft DMS combines sales history, service records, and communication logs. Staff can quickly access customer profiles, vehicle information, and maintenance schedules without switching platforms. 

Sales and Service Integration 

The system automates service reminders, tracks scheduled maintenance, and helps service departments stay connected. The real-time reporting shows vehicle history, recommended services, and upcoming appointments.

Efficiency Tools 

Built-in email templates, text messaging, and automated follow-ups keep communication consistent. Monitor leads, inventory, and performance reports instantly. 

Building Trust and Loyalty Through Ongoing Service 

Regular communication with customers after their car purchase builds lasting relationships. A well-planned service strategy keeps customers coming back and grows your business. 

Proactive Service Communication  

Reaching out to schedule maintenance, sending service reminders, and following up after repairs show customers you care about their vehicle’s condition. This attention to detail builds confidence in your dealership. 

Creating Loyal Customers 

When customers feel taken care of, they’re more likely to return for their next vehicle purchase. They also tend to recommend your dealership to other potential customers, bringing in new business through word-of-mouth. 

Autosoft DMS+CRM Service Excellence

Quality service work combined with clear communication helps create lifelong customers. It builds trust that turns one-time buyers into repeat clients. 

Revenue Opportunities Throughout the Customer Lifecycle 

Experience proves that car dealerships can make money throughout a relationship with customers using Autosoft’s software tools. When customers bring vehicles in for routine service, the intelligent system helps the service crew spot other problems that need fixing. Customers are also happy since they can address underlying issues before they get expensive to repair or replace. 

Autosoft DMS + CRM software also tracks customer buying patterns, suggesting the right time to upgrade to a new vehicle. Parts sales also become more consistent as the system reminds customers about regular maintenance.

Autosoft helps dealers stay connected with buyers after the initial sale, offering accessories, service plans, and timely upgrades. This approach builds lasting customer relationships, which shows in the cash flow. 

The Autosoft Advantage: Streamlined to Succeed 

At Autosoft, we make daily operations easier by putting everything dealerships need into one place and helping your staff communicate better all around. That’s how our DMS+CRM solution helps dealerships create lifelong customers and drive growth.  

Real results show it works—dealerships using Autosoft software solutions see more repeat customers and higher sales. Plus, the simple interface means your team can start using it right away. 

We help small car dealers sell more cars and work faster. Don’t fall behind—call (844) 888-8200 to see Autosoft in action and learn how to transform your dealership.