Blog

You may not realize it, but are you aware that you can use your logo to increase leads and sales? Well it’s true! You may be shaking your head at this point wondering how your logo can help you [...]

When you are in the auto industry, you want to be consistently showcasing positive experiences and excellent reviews, but to do that you need to HAVE the reviews. It can be all too easy to forget [...]

It’s no secret that buying a vehicle can take a long time and that most consumers prefer dealerships that offer a quicker, stress-free experience. In fact, according to Autotrader, 54% of [...]

Are you excited for NADA 2019? Can you believe it’s almost time to pack your bags for San Francisco? At Autosoft, we’re super excited for this year’s NADA Show and can’t wait to chat with you and [...]

We all know that automotive sales tend to slump in December and stay chilly through the winter. So, how do you beat the winter slowdown and keep revenue up? Here are 10 tips to help you out. 1. [...]

First, what do we mean by “common auto buyers” and why are they important for your dealership? We’re talking about buyer personas. Buyer personas are general profiles of your customers, or [...]

Today’s consumer is always connected. In fact, 77% of adults in the U.S. have a smartphone, according to statista. Having 24/7 access to the Internet in our pockets has created a connectivity [...]

The decision to switch to a new DMS can be an exciting yet stressful choice. When you make a change to your dealership’s technology, it can be difficult but also give you the potential to [...]

In an industry where customer retention is a constant problem, it’s important for dealerships to deliver the same quality service as other auto repair centers. Let’s face it, most customers worry [...]